Friday, November 21, 2008

Marvel.

After a long haitus....Here I am. Still in Korea. Still working in games. But I have been thinking about Marvel.

I remember when comic book movies used to be so badly handled not just from the content point of view but in how they were marketed, how they were made, franchise management, and well just in how they were conceived. I believe that started to change when Marvel brought everything in house....essentially took back control of their IP and decided to do things their way instead of leaving it to the vagaries of Hollywood's labyrinthe and soul sucking studios.

So why can't they do that with their games? Like comic book movies long ago...licensed games have that same stink about them. You essentially know they will suck. Or be okay at best. THe way big game publishers work may not reach the ridiculous lows of the film industry ( and the film industry handles some things bettter) but with ever increasing developmental budgets and ever increasing stakes and revenue...we are going to get very close soon.

In all honesty, the way Marvel Online was handled by Microsoft was a travesty. Hell even if they wouldn't do it they still should have gotten some return on the advance milestone payments by either placing it with another publisher or selling the rights to Cryptic themselves. The most recent Spiderman games have been underwhelming. Don't get me started ont eh Fantastic Four properties. The Wolverine game...etc.

This is what Marvel should do: bring it inhouse. It worked with films. I always believe that the more you outsource your IP...the less value you will get for it.

So. Bring it in back home to the House of Ideas. That would probably pressure DC to do the same thing (even though they already have their own interactive division over at Warner. Ironic. they have it and don't tie it in closer). So then I could talk about comic book games or comic book movie games and not have to be so afraid.

IP is important. It's essential to manage it carfully and what better way to manage it then to actually utilize your IP yourself?

41 comments:

Rick said...

Hi!
I'm running a website related to Korea and English.
Now we opened a new section named 'English Bloggers'.
This section introduces Korea-related bloggers' articles with their blogs URLs.
You can post one of your favorite articles along with your blog name and URL, or by asking me.
I bet it'll help promote your blog and be visited by more readers who want to enjoy your writings.
If you are interested, please visit www.KoreanESL.com or email me.
No registration required.
Thanks!
Rick Park (info@koreanesl.com)

kwonsoonb said...

Hi I'm the owner of webpage www.nowseoul.com I have something to tell you so please e-mail me to let me know your email address my mail address is [kwonsoonb@naver.com]

剩沒底天 said...

珍惜當下..活在當下..祝大家都平平安安健健康康!........................................

微笑每一天 said...

大奶妹貼圖區0204性影片觀賞露點自拍淫婦女生如何自慰色情站成人笑話av激情網愛視訊美女淫蕩av成人色情電話辣妹視訊聊天性關係情色vcd自慰圖淫美成人論壇台灣色情論壇成人聊天室自拍裸女貼圖視訊成人免費a片影片av成人網成人色情色情台灣辣妹小穴太太陰毛色情訊息裸女自拍色情影片a片論壇性愛技巧美女脫胸罩情色天堂av寫真色情視訊聊天做愛視訊成人影片床上戲情色聊天網火辣情色台灣女優性愛秘笈台灣av女優手淫自慰影片

冠宇 said...

性愛巴士線上看sex性愛85cc性愛紅爺性愛本土美女性愛銀赫歐美av線上歐美av線上看歐美女自慰歐美成人女星歐美成人片女星歐美成人免費線上歐美成人情色歐美色情圖貼歐美免費成人電影歐美免費成人影片觀看歐美免費自拍歐美免費做愛片歐美免費情色影片模特兒平台標題樣?嫚雪兒免費小說影片avi影片a直播影片下?影片分享fuck影片成人片影片成人免費影片收尋成人小說 言情小說 情色自拍漫畫貼圖

少菁 said...

I do like ur article~!!!...................................................

少菁 said...

It's great!!..........................................

裕以 said...

很喜歡你的blog哦...加油唷 ........................................

雲亨 said...

此處是值得一探究竟的好部落格!! ........................................

IrmaOrbison said...

看到你的好文章真是開心 加油囉.......................................

劉KarolR_Sundquis said...

All roads lead to Rome. 堅持自己所選!.............................................

SonyaHer雅嵐 said...

人間好話,要如海綿遇水牢牢吸住.........................

政儒 said...

不錯唷~我會常常來 >"<..................................................

祥傑祥傑 said...

you always know the right thing to say!............................................................

estherme said...

Man proposes, God disposes.............................................................

政倫政倫 said...

每一粒厄運的種子,卻包孕著未來豐盛的果實......................................................................

冠慧 said...

這樣的情感,真是值得人羨慕.................................................................

茹順茹順 said...

生存乃是不斷地在內心與靈魂交戰;寫作是坐著審判自己。....................................................................

亦妮亦妮 said...

與人相處不妨多用眼睛說話,多用嘴巴思考.................................................................

宛真宛真 said...

成熟,就是有能力適應生活中的模糊。.................................................................

王名仁 said...

向著星球長驅直進的人,反比踟躕在峽路上的人,更容易達到目的。............................................................

芸茂芸茂 said...

很榮幸能到你的BLOG留言o^~^o..................................................................

張怡 said...

我真心在追求我的夢想時,每一天都是繽紛的。因為我知道每一個小時都是實現理想 的一部份。..................................................

珮陽 said...

朋友是一面鏡子............................................................

洪淑桓洪淑桓 said...

先為別人的快樂著想,是超人;先為自己的快樂著想,是凡人;使別人不快樂,自己也不快樂的,是笨人。..................................................

國昆 said...

休息是為了走更長遠的路,爬個文章休息一下!!............................................................

芸茂芸茂 said...

第一次來這裡 愛上你的部落格 感謝你的分享.................................................

銘木 said...

Pay somebody back in his own coin.............................................................

琬安琬安 said...

凡事三思而行,跑得太快是會滑倒的。..................................................

錢靜怡錢靜怡錢靜怡 said...

It is easier to get than to keep it.......................................................................

淑吳玲 said...

Lets cross the bridge when we come to it............................................................

家唐銘 said...

愛,拆開來是心和受兩個字。用心去接受對方的一切,用心去愛對方的所有。......................................................................

建邱勳 said...

成熟,就是有能力適應生活中的模糊。............................................................

偉曹琬 said...

Make hay while the sun shines...................................................

偉曹琬 said...

與人相處不妨多用眼睛說話,多用嘴巴思考,............................................................

梁名劉明倫裕 said...

Joy often comes after sorrow, like morning after night.. . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

耿麗旺麗旺麗旺綺 said...

愛情是盲目的,但婚姻恢復了它的視力。......................................................................

佳張張張張燕張張張張張 said...

所有的資產,在不被諒解時,都成了負債............................................................

1615 said...

知識可以傳授,智慧卻不行。每個人必須成為他自己。. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

佳張張張張燕張張張張張 said...

你怎麼能經過一片海,而忘記它的藍?......................................................................

万一宇 said...

人不能像動物一樣活著,而應該追求知識和美德............................................................